Spotlight on Our Event Sponsor

PANEL DISCUSSION:

Bridging the Gap: Strengthening Collaboration Between Dealer Designers and A&D

Dealer designers and A&D designers share the same foundational education and often sit in the same project meetings—but despite these similarities, our roles are perceived as vastly different. Even within the industry, we sometimes see each other as separate entities rather than collaborators.

Together, Alexandra Tseffos (The Design POP + Silent T Consulting) and Wesley Edmonds (OFS) want to foster a deeper understanding of how we can work together—not only to improve project delivery and customer experience but also to build mutual respect across both sides. This session will explore the nuances of these roles, the challenges we face when working together, and the opportunities to create stronger, more collaborative relationships.

To shape this discussion, we’re turning to YOU to gather real questions from dealer designers about what they’ve always wanted to ask their A&D counterparts—and vice versa. Contact us if you have any questions that you would like asked during this webinar.

Join us for an open, honest discussion that aims to break down misconceptions, encourage dialogue, and find new ways to work better together.

HOSTS:
Alexandra Tseffos, Silent T Consulting + The Design POP

Wesley Edmonds, OFS

PANELISTS:
Alejandro Estrada, Sr. Interior Design Professional at HOK

Kate Bradley, FF&E Specialist, Associate at HKS

Rochelle Samawi, Senior Interior Designer, DGA

AUDIENCE: Designers & Design Leaders